Though the concept of personal branding isn't new, questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand. Learners will: o\tUnderstand both what personal branding means and what it means to inhabit their brand o\tEstablish themselves on at least three social media platforms o\tCreate a mission statement for their personal brand o\tBuild a board of directors for their brand o\tBecome familiar with the basics of digital security and reputation management o\tCreate a system for on-going brand maintenance Join instructor Kimberley R. Barker as she provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts. Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation.